Professional
Added to YB: 2024-05-09
Pitch date: 2024-05-08
HAYPP.ST [bullish]
Haypp Group AB (publ)
+42.79%
current return
Author Info
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Company Info
Haypp Group AB (publ) operates as an online retailer of tobacco-free nicotine pouches and snus products in Sweden, Norway, the rest of Europe, and the United States.
Market Cap
SEK 3.6B
Pitch Price
SEK 87.40
Price Target
250.00 (+100%)
Dividend
N/A
EV/EBITDA
20.75
P/E
83.82
EV/Sales
0.97
Sector
Specialty Retail
Category
value
HAYPP Group: Capitalizing on the Nicotine Pouch Craze
HAYPP.ST: Dominant nicotine pouch e-retailer w/ 85% Nordic share. Growth markets +46% YoY (US +57%), SEO edge & low costs drive share gains. Core biz at 14x EBITDA (Nordic), growth markets (US/UK/DE/CH) are free upside. TAM, execution, strong mgmt point to $700M valuation (7.35B SEK), +190% vs current $240M mkt cap. Risks: competition, regulation; long-term upside to $1.5B+. 250 SEK PT.
Read full article (9 min)