Professional
Added to YB: 2026-07-16
Pitch date: 2026-07-13
PPL.AX [neutral]
Pureprofile Ltd
+3.45%
current return
Author Info
No bio for this author
Company Info
Pureprofile Ltd, a data and insights organization, engages in the provision of online research solutions for agencies, marketers, researchers, brands and businesses in Australasia, Europe, and the United States.
Market Cap
AUD 34.9M
Pitch Price
AUD 0.03
Price Target
N/A
Dividend
N/A
EV/EBITDA
14.44
P/E
19.42
EV/Sales
0.54
Sector
IT Services
Category
growth
DMX Australian Shares Fund Portfolio Holding: Pureprofile Ltd.
PPL.AX (holding update): Data/insights co down 18% despite strong fundamentals. Reached NPAT profitability on organic growth + tuck-in M&A. Selloff from offshore institutional selling, CEO share sale (tax obligation), and fears of dilutive capital raise for larger acquisition. Now a test of mgmt's capital allocation.
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